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Prestel Publishing

Rebranding for an international
publisher of art and design books.
Prestel Publishing was in need of an
aesthetic redesign and a stronger web
presence.

Cyan and magenta were chosen
because of their importance in the
CMYK printing process (after all, this
is a publisher of books), and the font Baskerville for its legible qualities and
classic reputation.

In addition to a standard website,
Prestel could also take advantage of
updating its customers via blog to
announce special events and promotions.